Privacy Policy

In this privacy policy you can learn more about how NP 2021 ApS ("Noma Projects," "we," "us") processes your personal data for

  • delivery of agreed services / goods / services
  • consent to receive our news and offers
  • use our website
  • surveys, statistics and analyzes to improve our products and services
  • providing you with optimal customer service
  • communicating with us

We provide you with this information as we are required to do so under the EU General Data Protection Regulation (the "GDPR") and (for California, US residents) under the California Consumer Protection Act (the "CCPA").

Orders in our webshop

When you place orders via our webshop, we process your name, contact and delivery details, payment details, geolocation details, and information about your order. The purpose is to prepare and deliver the items you have ordered and to send you messages about the delivery etc. The legal basis for our processing of your name and contact details, including your address, as well as your payment information, is article 6(1)(b) of the GDPR, as the processing is necessary for us to fulfil our end of the purchase agreement. Also, we are obligated to store bookkeeping information, including information related to payments/transactions in accordance with Danish bookkeeping legislation. Based on the GDPR, our legal basis for this processing is article 6(1)(c). The personal data will be stored for a period of 5 years after the end of the financial year to which the data pertains.


If you have signed up to our newsletter, we will process your name, email address, geolocation details, customer records, and registered preferences. The purpose is to send you news and offers about our products and projects. The legal basis for our processing is your consent pursuant to article 6(1)(a) of the GDPR. The personal data will be stored for a period of 2 years after the last newsletter was sent to you, unless you have withdrawn your consent at an earlier time.

Use of our website

When you visit our website, we use cookies to collect data about your visits, such as your navigation on the website, the type of browser you use, geolocation details, demographics, and other internet or other electronic network activity information. These data may contain personal data. We collect the data to ensure a stable, secure and customer-friendly experience on our website, as well as to keep statistics about our website visitors. In some cases, data may also be processed to target marketing based on the user behavior. The legal basis for our processing is article 6(1)(f) of the GDPR (for necessary cookies), as we are pursuing our legitimate interest in ensuring functionality and security of our website, and article 6(1)(a) of the GDPR (for other cookies), as this processing will be based on your consent. We disclose information about your use of the website to any third-party service providers that you have allowed to place cookies when you use our website. Personal data contained in cookies will be deleted in accordance with the lifetime/period for each specific cookie. Read more about our cookies, including their lifetime, in our Cookies Policy.

When you communicate with us

When you communicate with us (e.g. via email), your communication may often contain personal data, such as your contact details, audio or other electronic information, and other personal data you may provide to us. The purpose of this processing is to accommodate inquiries and to communicate with you or the company/third party that you may be representing. The legal basis for our processing is article 6(1)(f) of the GDPR, as we are pursuing our legitimate interests in managing general inquiries and providing customer support services or fulfilling any agreements with the company/third party that you may be representing. Personal data pertaining to our general communication with you will be stored for a period of 2 years after the end of the financial year in which the last inquiry was handled.

Categories of recipients of your personal data

We will disclose any personal data included in our order/transaction records to the relevant public authorities, including the tax and customs authorities, in connection with our statutory bookkeeping, etc. Also, we disclose your personal data to the applicable service providers for online payments and to the shipping company that delivers your products. Finally, we make your personal data available to our processors, such as our providers of IT development, hosting and support, and other 3rd party app integrations.

Transfer of personal data

We transfer your personal data to recipients located in countries outside the European Union (EU) and the European Economic Area (EEA), including the United Kingdom (UK) and USA. The legal basis for such transfers are the European Commission's Adequacy Decision (for UK) and the EU Standard Contractual Clauses (for USA). If you would like more information about the transfers, including a copy of the said legal basis for the transfer, please contact Noma Projects via the contact details below.


You have special rights to help you control your personal data. We wish to make it easy for you to exercise those rights. Please contact us if you wish to exercise any of your rights. The relevant contact details are stated below.

Right to withdraw consent

Where our processing is based on consent, you have the right to withdraw your consent at any time. You can withdraw your consent by contacting us; see below under "Contact".

If you withdraw your consent, the withdrawal will not affect the lawfulness of processing that has already been carried out based on your consent.

Right to complain to a supervisory authority

If you want to file a complaint with the Danish Data Protection Agency about our processing of your personal data, you can do so via You can also read more about your rights in the Danish Data Protection Agency's guidelines on data subjects rights, which is available at the above link.

  •  Right of access
  •  Right of rectification
  •  Right of erasure
  •  Right to restrict processing
  •  Right to object to the processing
  •  Right to data portability


If you have any questions about how our Privacy Policy, please contact us at You may also write to us at:

NP 2021 ApS
c/o noma
Strandgade 93
1401 København K, Denmark


We may make changes to this Privacy Notice from time to time, in our sole discretion. When we do, we will update this page and display the date of last update at the top of the page. We encourage you to periodically check this Site to learn about the personal information we collect, use, and share. Your continued use of our Site after the changes have been made will constitute your acceptance of the changes. If you do not wish to continue using our Site under the new version of the Privacy Notice, please uninstall any mobile application and cease using our Site. When required under applicable law, we will seek affirmative consent from you before making material changes to how we handle data previously collected from you. If you do not provide such consent, we will continue to use personal information in a manner consistent with the version of this Privacy Notice under which it was collected, or the personal information will be deleted.

Effective date: 14 February, 2022